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An image describing the steps to running ABM segmentation

Account-based marketing segmentation: why you need it and how to start

Trinity Nguyen
Trinity Nguyen
Feb 13, 2023 • 9 min
Demand Generation
Account-Based Marketing
Pipeline Generation
Revenue Alignment
Image of rocket launch depicting revenue growth

How to drive revenue with ABX by focusing on your champions

Corrina Owens
Corrina Owens
Jan 17, 2023 • 6 min
Champion Tracking
Pipeline Generation
Revenue Alignment
Buyer Job Changes
Business woman making a sales pitch

How B2B marketers can turn customer relationships into new pipeline

Trinity Nguyen
Trinity Nguyen
Dec 12, 2022 • 4 min
Sales Prospecting
Demand Generation
Pipeline Generation
Account-Based Marketing
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