Deep Dives
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Why You Can (and Should) Trust AI in Your Outbound Strategy
Apr 11, 2025 • 4 min
Pipeline Generation
Demand Generation
Signal-based selling
Gem-E: UserGems Outbound AI Agent
Jan 15, 2025 • 5 min
Buying Signals
Demand Generation
Pipeline Generation
Lead Generation
Sales Prospecting
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How to use buying intent to generate more leads and sales
Dec 4, 2024 • 13 min
Buying Signals
Pipeline Generation
Signal-based selling
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How UserGems turns website visitors into pipeline
Oct 29, 2024 • 5 min
Buying Signals
Pipeline Generation
Signal-based selling
Sales Triggers
How UserGems uses Champion Referrals (steal our playbook!)
Aug 27, 2024 • 5 min
Buying Signals
Signal-based selling
Pipeline Generation
How to use intent signals for B2B sales & marketing
May 31, 2024 • 9 mins
Buying Signals
Pipeline Generation
How to use ABM intent data for B2B marketing (Ultimate Guide)
May 20, 2024 • 15 min
Account-Based Marketing
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Buying signals & playbooks to grow your pipeline in 2024
Apr 12, 2024 • 7 min
Buying Signals
Pipeline Generation
11 buying signal examples & indicators of high prospect interest
Mar 15, 2024 • 11 min
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Chapter 5: Ready to buy a champion tracking tool? Build a foolproof business case
Dec 1, 2023 • 3 min
Champion Tracking
Demand Generation
Pipeline Generation
Sales Prospecting
Chapter 4: 3 champion tracking success stories from cybersecurity revenue teams
Dec 1, 2023 • 2 min
Champion Tracking
Demand Generation
Pipeline Generation
Sales Prospecting
Chapter 3: How to know if champion tracking is NOT right for your team
Dec 1, 2023 • 1 min
Champion Tracking
Demand Generation
Pipeline Generation
Sales Prospecting
Chapter 2: 7 things to consider when evaluating champion tracking software
Dec 1, 2023 • 10 min
Champion Tracking
Pipeline Generation
Sales Prospecting
Demand Generation
Chapter 1: Champion tracking for cybersecurity revenue teams
Dec 1, 2023 • 1 min
Champion Tracking
Demand Generation
Pipeline Generation
Sales Prospecting
The definitive guide to champion tracking for the cybersecurity industry
Dec 1, 2023 • 1 min
Champion Tracking
Pipeline Generation
Demand Generation
Sales Prospecting
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How to sell to risk-averse B2B buyers [based on research]
Sep 10, 2023 • 7 mins
Buyer Job Changes
Champion Tracking
Deal Acceleration
8 proven ways to reduce churn risk and improve customer retention (+ 3 reasons your customers churn)
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Aug 30, 2023 • 10 mins
Churn Prevention
Customer Success
Revenue alignment: Cobalt's champion tracking playbook for efficient growth
Aug 18, 2023 • 9 mins
Champion Tracking
Buyer Job Changes
Pipeline Generation
Revenue Alignment
Tracking buyer job changes: How UserGems helped 4 companies generate million-dollar pipelines
Aug 11, 2023 • 8 mins
Buyer Job Changes
Champion Tracking
Pipeline Generation
A step-by-step breakdown of UserTesting's pipeline generation strategy that doubled its response rate
Aug 10, 2023 • 8 mins
Buyer Job Changes
Champion Tracking
Pipeline Generation
A sales's leader's guide to sales enablement
Jun 7, 2023 • 9 min
Sales Prospecting
Deal Acceleration
Pipeline Generation
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Postal x UserGems guide to strategic gifting: 12 scenarios with gift ideas & messaging frameworks
May 23, 2023 • 8 min
Champion Tracking
Buyer Job Changes
Deal Acceleration
Demand Generation
Pipeline Generation
3 champion tracking playbooks for customer success managers
Apr 12, 2023 • 7 min
Champion Tracking
Churn Prevention
Account Expansion
Customer Success
Buyer Job Changes
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